CASE — BLEND

Only For
The Real Rich*

Only For
The Real Rich*

Company
  • Blend
  • 2022
Results
  • Global brand repositioning.

  • Expanding into new customer segments and countries.

Tasks
  • Development of unique brand identity

  • Leading strategic transformation.

  • Continuous innovative brand activation and culture building.

  • Keynote speaker at internal global strategy kick-offs.

  • Leading internal strategy workshops

Revitalizing the denim brand Blend with a strong purpose of inspiring and enabling people to become rich in what matters.

Revitalizing the denim brand Blend with a strong purpose of inspiring and enabling people to become rich in what matters.

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Brand Manifesto

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Henrik Hyldgaard
© 2024

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