CASE — BLEND

Re-Blended

Company
  • Blend
  • 2022
Results
  • 600% growth in Instagram followers (2,000 > 12,000)

  • Conversations and exposure from internationally recognized influencers

Initiatives
  • Development of limited-edition deadstock denim collection

  • Development and execution of fashion show

  • Influencer activation

  • Inspiration for the main collection

Creating a deadstock upcycling denim collection, that got the influencers spinning.

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One long week of workshopping.

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Blend it again and again and again.

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Fashion show by the pool

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Henrik Hyldgaard
© 2026

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